The agreement must include a clause on the consideration or royalties/payments to be made for the transfer of intellectual property. This clause must define how payments are made by the assignee or licensee. There are several ways to structure payment terms. Some of the most common modes are explained below: 1.2. Marketing Agreement: A marketing agreement gives a third party a limited right to display the Licensor`s Trademarks while marketing, promoting, and selling products owned by licensor. iii. It should be noted that the integration agreement does not entail a transfer of intellectual property and that each party retains its IP rights. However, a limited right to use the tool and API is granted to the other party during the term of the agreement. In case of creation of a new product, both parties jointly hold rights to the IP. 1.1. Cinematographic agreements: the producer of a film is the author of a film.2 The producer enters into several agreements, including with writers, music composers, etc., to create different works that will be included in the film.
An effective contract between the producer and other authors, such as the music composer, the author, etc., would help to avoid disputes over the ownership of the film and the use of other content in the making of the film. The producer also enters into agreements with financiers to finance the production of the film, as well as with distributors and digital partners. Some aspects of these agreements have been discussed below: 1.1.1. Agreement with music composer: It is the industry practice for the producer of a film to commission the music composer to compose the music and background music for the film.