Media agreements to use: Here is a diagram that shows the appropriate electronic media agreement for obtaining the rights of musicians in your orchestra. Another new provision allows recording by spectators at outdoor concerts and the possibility for the public to share material on social networks in limited circumstances. There is also a provision that allows spectators to be accommodated in up to two official concert programs and up to four informal indoor events per season. The employer must go to the orchestral committee for prior approval. The resulting balance provides payment for live broadcasts of the national anthem in “premium games.” It also ensures that each advertising activity gives credit to the orchestra and its musicians. Advertisements cannot be used as excerpts or return tracks or as jingles that would otherwise be covered by the AFM`s commercial announcement agreement. Extended use by third parties cannot be done without the approval of the orchestra. In addition, one in three people authorized to use a commercial clip must sign an agreement with the employer to ensure payment in case of abuse. The employer has 30 days to rectify a violation of equipment that it makes available to a third party before being held liable and must then conclude and fulfill all the conditions required by the corresponding AFM agreement.
Nevertheless, as versatile and flexible as the IMA is, conductors sometimes try to circumvent the agreement. Competition for the inclusion of projects can lead to a breakdown in solidarity between the orchestras that have signed the collective agreements of the AFM. This has the potential to lead orchestral musicians into a race to the bottom, which is the opposite of why the AFM plays as a negotiating partner. The desire of employers to negotiate individual agreements with the media has led to provocative litigation that ultimately consolidated the role of the AFM as an exclusive negotiating partner for the use of electronic media.